Converting Your Prospects into Loyal Customers

Advertise. Engage. Convert. Grow.

More and more purchasers prefer to get to know a company before they decide to do business with it. Because of this, companies are increasingly turning to content marketing to engage with those purchasers. A study done by the McCarthy Group in 2015 showed that 84% of millennials don’t trust traditional advertising.

According to a 2016 Anatomy Media report, as quoted in NewsCred Insights, “615 million devices have installed ad blocker technology.” These ad blockers have been installed by all generations, especially millennials (67% of them).

In fact, studies show 84% of people now expect companies to provide content. According to the Havas Group’s 2017 Meaningful Brands Index, from the same NewsCred Insights article, “60% of all content created by brands is poor, irrelevant, or fails to deliver.” As a result, “consumers wouldn’t care if 74% of the brands they use just disappeared.”

My Services

I offer many services to help you promote your brand and sell your product or service. Case studies. White papers. Articles. Blog posts. And so much more. Contact me today with your needs, and we can work together to improve your sales and marketing outcomes.

As an AWAI Verified(TM) Online Ad Copywriter, I offer:

  • Ad Inserts
  • Pay-Per-Click
  • Banner Ads
  • Facebook Ads

This provides you with additional sales channels.

As an AWAI Verified(TM) Editorial/Content Marketing Copywriter, I offer:

  • Case Studies
  • White Papers
  • Daily, weekly, or monthly newsletters
  • Blog services

This connects you with your prospects and customers.

As an AWAI Verified(TM) Email Copywriter, I offer:

  • Direct-response, one-time sales emails
  • Prep for sale emails, to direct readers to the main online sales letter
  • “Stick” emails, to welcome customer and reduce returns and refunds
  • Onboarding emails, to get the customer to consume/use your product

As a result, you will increase sales and engage with your customers.

As an AWAI Verified(TM) Lead-Gen Copywriter, I offer:

  • An irresistible lead-gen page
  • Prospect-focused copy
  • A convincing Opt-in Form

The money is in your list – I’ll help you build your list with my Lead-Gen copy.

AWAI Verified Badge FunnelAs an AWAI Verified(TM) Funnel Copywriter, I offer:

  • An email series of 3-10 emails for you to automate as you see fit
  • A way for readers to get relevant content in their purchasing journey
  • Encouragement for buyers to consume the product which improves retention
  • A way to customize the experience for a prospect or customer

Funnels encourage leads to focus on taking the next action and give you one more chance to close the deal.


Example Fee Ranges

Every project is different, so each must be priced based on its own merits. However, here is a listing of some projects I will do and their typical fee ranges. Other projects also available.

Banner Ad or text ad – $250-$1,000. Drive the most visitors to specific discounts or other promotion pages.

Pay-Per-Click Ad – $75-$350/ad. Drive traffic to specific online sales/landing pages.

Online Sales Page for Single Promotion – $5,000-$8,000 (plus royalties). Generate sales with a full sales promotion online; often can be dozens of pages long.

Lead-Gen Landing Page – $500-$1,500. Can bring in massive leads and sales.

Article – $250-$800. Bring in traffic with helpful content that’s 1,200-2,000 words.

Editorial Piece for Newsletter – $200-$400. Usually 600-800 words.

“How-To” Guide – $500-$1,000. A helpful guide explaining how a product, service, or site works.

Blog Post Series or Single Topic – $150-$800/post. Generate new traffic with ongoing, strategic posts.

FAQs – $500-$1,000. Answer common questions asked by customers (great for SEO).

Case Study – $1,200-$2,000. Problem-solution-outcome story to position your product/service as the solution.

White Paper (Special Report) – $2,000-$7,000. A lead magnet to attract email sign-ups/new leads.

Autoresponder/Funnel Emails (series) – $100-$1,000/email. Deepen customer relationships and/or drive follow-up purchase.

Stand-Alone Email – $250-$2,000. Reach out and grow sales with special promotions, invitations, more.

Direct Mail (offline): Sales Letter Package – $1,500-$5,000+ (plus royalties). Letter, envelope copy, order device, lift note.

Sell Sheet – $500-$1,000. For sales reps to give excellent product details to prospects.

Contact me today. Let me know how I may help you.

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